Domain Names: 3 Easy Tips for Getting Started

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Think Like a Visitor

Here are three things to remember when choosing a domain name. First, always think like a visitor, and consider the keywords, phrases, and words that are relevant to your niche to help express the ideas you have for your website. Your domain name should always be an accurate representation of your brand or business.

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Choose the Right Extension

Second, be sure you choose the right extension, also known as a TLD. Your TLD is the “.whatever” that follows the name you choose. Again, we want to minimize the confusion, so choose something that makes sense for your brand and your domain name.

Make Your Domain Memorable

Finally, you want your domain name to be memorable. You can achieve this by picking out key characteristics that will make it short, recognizable, and easy to pronounce. About six to fourteen characters is the ideal length, and you should avoid numbers when possible.

Long names are hard to remember and can leave visitors guessing what your website is called instead of actually spending time on your site. Rome wasn’t built in a day, and you don’t have to have your whole website ready to go tomorrow, but you do need to make sure the domain name you choose reflects what you plan to share or sell on your website.

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